Product marketing alliance reddit The PMM certificate from Product Marketing Alliance is worth it. 7. Our community provides a platform for helpful and honest discussions aimed at helping you increase your online sales. I just left my previous role as a digital product manager. I took a product marketing manager certification from the 280 Group when I started in the field. Apr 29, 2025 · PMA is the go-to place for 1,000s of product marketers. But after seeing the preview video I feel they are only scratching the surface, I don't think there are playbooks I can take and use it in my real life. Of course. As the PMM you are the center of all activities. Build a network within the product marketing group – connect with people in the role you want to move into, ask questions about what they do, and express Welcome to the Product Marketing community. Today was my first day in my new role as a Product Marketing Manager at an established tech startup. Reddit Product Marketing is a forum where professionals and enthusiasts discuss various product marketing topics and share valuable insights. Within each, you’ll find mock interviews, interview questions, videos, articles, and more. A good product marketer helps drive this narrative through content creation, digital campaigns, sales enablement, and launches. I’m a product master or level VIII in pragmatic, meaning I’ve taken every course. The courses are “good” but not life changing, they’re really geared towards product management (not a bad thing) so messaging/positioning and a in depth understanding of GTM is not what you’ll get from these courses. Explore growth marketing which is more about full business growth and learn how to sell a suite of products and how they’re positioned to different segments, then product marketing becomes easy with that growth expierence Agreed. Since then, we've gathered more than 40,000 enthusiasts from the USA to Russia, Greece to Germany, England to Australia. Certification shows you’re invested in understanding the PMM role, its frameworks, and best practices. As with any certification - it's proof of knowledge, not the experience. Entry level jobs are rare. The content looks good but the price is non-trivial. The actual product of HGI is people like you. Nov 6, 2023 · Why did you choose Product Marketing Certified: Core? Product Marketing Certified: Core was attractive to me because it was easily accessible – unlike other certifications I looked at. May 2, 2025 · Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. People usually transition in to Product Marketers, I was into to market research as part of Global Marketing team and made my way into product marketing. Online resources, 24/7 communities, global events, reports, awards, courses, mentors, jobs and podcasts. And it did just that. In that way it was super useful, but do I get people recruiting me and mentioning the certification? No. Last quarter I started a new role on a new product (Senior PMM w/ 10 yrs exp) and my goals were: 1) rename the products to reduce internal and external confusion, 2) new messaging/positioning that everyone across sales, product, marketing, and the GM buy into, 3) First Call/initial sales pitch deck. Product overview: Learn how to target your ideal audience, craft your product positioning, and define your project scope, OKRs, and success factors. Impulse purchases are fun, but there's nothing like an investment to satiate your lifelong L&D needs. FAANG interviews tend to be pretty cookie cutter and Product Alliance essentially brought enough PMs together from various big companies to essentially tease out what you need to make sure to say/whiteboard for each question type to pass the hiring bar. Does anyone utilize PMA, either for content or certifications and how has it helped you? Background for me: new Product Marketing Director for a B2C/B2B2C app in sports. The group has gone through various name changes (WMA - World Marketing Alliance, WFG - World Financial Group, WLG - World Leadership Group). I had a really difficult time finding clear, honest reviews about any of the PM courses so after some research and sales rep meetings, I decided to go for the Product Manager Certification with Product School at +4,000 for an 8 week course. From my experience transitioning into product marketing, there are lots of free resources to learn before going near paid courses. The wiki outlines both free and paid resources. Since I bought the product a few months ago, they added a new company-focused course so it seems that the team will continue supporting the product. Spent 3 years as a Senior MM at another company, not specifically PMM work but pretty close. I haven’t taken the Product Uplevel course but found Product Alliance by them very helpful. The do's and the don'ts. Proven Framework: Apply the Pragmatic Framework, a practical, market-driven blueprint, to achieve tangible results in your product marketing efforts. I know on paper what a PMM does, and some high level good practices. I'm a writer/copywriter looking to "break into" Product Marketing. Save cheyyadam correct eh, ekkadaina save cheyyakapothe bathakaleru. Users share their opinions and experiences on the Product Marketing Alliance Certification: Core, a new credential for product marketers. Just a note on their business model - while I dislike the way how PA team dishonestly markets the product online, I am a fan of a one-off payment selling model rather than a monthly subscription. No two product launches are the same. Empathy Welcome to the affiliate marketing community! Here you can find tons of information regarding affiliate marketing. And they don’t beg people to join in the name of investment opportunity. “Not only is it a well-structured product marketing knowledge base, easy to follow with a lot of actionable insights, but also offers templates and frameworks which will help you increase team efficiency. Costs ~$1200 for PMM Core. I personally didn’t have any connections at FB and didn’t want to pay $250/hr for an interview coach so I bought the Product Alliance course. . We also encourage discussions of topics like SEO,CPA and mostly everything related to affiliate marketing. 8K subscribers in the ProductMarketing community. Some praise it, some warn against it, and some complain about the subscription policy. Quick edit, there’s also a product marketing subreddit! Working part time within the product marketing dept…coordinate with us to help out with certain projects or allocate a certain number of hours/week to get product marketing experience. Similar to Reforge, it’s priced at around what most companies are willing to pay towards employee education annually ($2000-3000). What is the maturity and release cycle of the products? What is the customer lifecycle like? What other marketing functions are on the team? I could go on. For FAANG, Product Alliance is probably the best paid resource I've seen. Scrum Alliance covers a very narrow slice of what it is to be a very specific Agile Product Owner and how to rigidly follow that framework, while Pragmatic Marketing covers theory and how to organize thoughts and data to make the right decisions. The best affiliate networks and the worst. Welcome to the Product Marketing community. Most importantly, it is unbiased and not affiliated with any 3rd party course, newsletter, blog, website or any other paid platform. Engage in insightful discussions on topics such as selling tips, marketing strategies, SEO optimization, product selection, checkout processes, conversions, and more. From San Diego to Singapore, Associate PMMs to VPs, start-ups to Fortune 500 companies, our Slack community’s home to PMMs all over. Aug 29, 2023 · “Product marketing is about telling stories that connect the technical value of a product or service to the desire to use it. If all you do is reach out and follow some of the experienced people on linkedin, you'll learn a lot there too. Apr 16, 2025 · Rating: 5 Stars I recently completed the "Advanced Product Marketing" online education course provided by Product Marketing Alliance, and I have to say, it has truly been a game-changer for my career. Product Marketing is probably the last “speciality” to be added to a team, because up until the function is added, every channel owner is doing a little bit of product marketing work, but it usually ends up a bit inconsistent, disorganized, and disconnected from product Boom product marketing. Audience: Product marketing professionals and enthusiasts; Size: 9,000+ members; Membership Cost: Free We’ve covered each of the core titles: Associate Product Marketing Manager, Product Marketing Manager, Senior Product Marketing Manager, Director of Product Marketing and VP of Product Marketing. Product Marketing Alliance is highly focused on PMM and course seems very structured. Video (9:26) Get a comprehensive overview of the critical stages of business growth and development and what you should focus on within each phase. Atleast google has product. Going no. What do I get free access to thanks to my membership? A. I would highly recommend the PMA Certification Program regardless of your years of experience in product marketing. pmmschool. We would like to show you a description here but the site won’t allow us. Jan 2, 2025 · Reddit Product Marketing — For discussions and insights The Reddit Product Marketing community . Naw fr tho, product marketing is just growth marketing but more narrowly focused on positioning. ‍ We’re accredited and recognized by the Chartered Institute of Marketing and CPD, and all our courses are based on real-life experiences, practical implementation, and actionable learnings you can apply tomorrow. Let's not forget our incredible templates & frameworks, exclusive content which provides expert insight and inspiration, mentor program, the awesome Slack community (nope, your messages won’t disappear in this one), our onboarding live/Q&A sessions, and #9 Product Marketing: Fundamentals by Product Marketing Alliance This self-paced course is a great start for anyone looking for a place to start learning product marketing fundamentals because it begins with what a product marketing manager actually does—it even compares PMs to PMMs to make sure that the audience knows the differences. Posted by u/GlaCierGworl - 1 vote and 7 comments Jul 1, 2021 · 📩 Newsletter – Subscribe here: https://substack. This will ensure that you are seen and not lost among all other posts, as well it gives people who may be interested something new or interesting for them read about while they browse through their feed. I recently dated a girl who was involved and what I discovered was a bit scary to say the least. Strategic Product Marketing: Learn product launch and marketing tactics that fit your product and resonate with your target audience. Q: Will I be able to apply for jobs through PMM Hired? We would like to show you a description here but the site won’t allow us. I’ve researched the role, and know the company’s expectations for it. It’s called product marketing because the role was branched out from overworked product managers. Mastering the framework is essential so you can adapt as needed. Let us know your experience in key product marketing competencies and we'll give you a tailormade framework to lean in on your strengths and identify opportunities for professional growth. It’s not a descriptive title. All online events and the 365+ hours of footage from all of our previous events. There was no start date and it was perfect to keep me occupied We would like to show you a description here but the site won’t allow us. Taken the Product Alliance Facebook course and then found mock interview partners in various FB groups and slack channels. There's a lot out there, some of which requires a hefty investment in both time and money. Whether you’re new to the industry or a seasoned PMM, B2B or B2C, physical or SaaS, by the end of this course, you’ll have all the knowledge and tools needed to effectively and successfully attract and keep more customers. Woow shame on you. I’d say I got my moneys worth. Although I like the basics they have covered so far in the beginning, my question is will be enough? I work freelance with a bunch of tech clients as their "lead/senior" writer/ content specialist. com/@thetechpmm🚀 PMM School – Join now: https://www. Apr 18, 2025 · Do you agree with Product Marketing Alliance's 4-star rating? Check out what 572 people have written so far, and share your own experience. The best way to promote your product on Reddit is by posting a link in the comments of an active thread. Source - I’m a pmm at a series A startup. And the thriving Slack channels are just one of the many benefits of joining the community. Give me a shout if you have any Welcome to the Product Marketing community. This comprehensive course is an absolute must for any product marketing professional looking to elevate their skills and stay ahead in this For marketing communications + advertising industry professionals to discuss and ask questions related to marketing strategy, media planning, digital, social, search Q. I have just bought LinkedIn Learning to go ahead with their courses. This seems like their attempt to take on Reforge. Reforge is the Harvard of Marketing courses and covers all Marketing roles. I've even heard of hiring managers declining to interview candidates who listed several certifications on their resume because it suggests, at best, a lack of real-world experience and, at worst, gullibility. Driven by responses from product marketing professionals across the US, we deliver targeted insights into national compensation trends. com/🎯 1:1 Coaching – Book a session Nov 21, 2022 · This Friday, courses and memberships are gonna become more accessible than ever. " Holly Watson, Senior Product Marketing Manager at Amazon Web Services. I got it that way and my company / manager didn’t suspect anything because Product Uplevel is a PM skills training course and doesn’t mention anything about the interview prep courses on the website. Nov 25, 2020 · In the spirit of a classic content marketing trope, I've written a list detailing five reasons I loved the Product Marketing Alliance's Core Certification Program, and I think you will too. Get a life. I’ve done both pragmatic & PMA courses. Basically you’re the expert on the customer and the landscape they exist in and buy in. At the time (during the covid pandemic), I could complete the course online, in my own time. We’ve got it all. Hired people and train, good luck with that. Every PMM would love there to be more 1:1 interaction with PMs, but most likely, it's not needed unless you are doing heavy product roadmap work as a PMM. " For marketing communications + advertising industry professionals to discuss and ask questions related to marketing strategy, media planning, digital, social, search Built with leading product marketing experts at orgs like Dropbox, Shopify, LinkedIn, Airtable, Meta, and more, our certifications are nothing short of world-class. You’ll automatically become an Insider member, unlocking: → A sample of PMM templates to streamline some of your projects. Product Marketing is a job that requires one to know multiple tools / deliverables in great detail. 👩🏼‍🏫 11 modules 📙 68 chapters 87 exam questions ⏰ 10+ hours. The Product Marketing Alliance is far more community oriented. With so much ambiguity around the role of product marketing, this video will help solidify your understanding. This is a growing space for Product Marketers to connect and share knowledge, resources, strategies and advice and talk through changes in our field. Hey, check out the Product Marketing wiki (called Tools and Resources in the menu bar), for a list of courses to get started in PMM. Product testing: Develop a timeline for beta testing, gather and analyze customer feedback, and evaluate past projects to refine your approach. And Product Uplevel comes with full access to Product Alliance courses. Stay tuned and receive your 15% off discount. Can’t take a full funnel/full channel approach to marketing without expertise throughout the team. I came from another industry so it just helped me get a level set on what a standard process for product marketing would be. This is a growing space for Product Marketers to… That’s why we’re thrilled to unveil the 2023/24 Product Marketing US Salary Survey Report – the biggest stateside analysis of product marketing salaries out there. Benchmark your product marketing skills. Sep 19, 2023 · Consider getting certified in product marketing through reputable brands like Product Marketing Alliance (there are dozens of courses – general and specific – to really boost your PMM game). You can join groups like sharebird or product marketing alliance where there are lot of good discussions by product marketers, it will be helpful. cxzshu cyr xcnxpv cauf yegsub eitbe jftawz raomgr vmeqxc fauebwy omzg bwlr cbq pwmqp vkqtoi