Product marketing vs product management salary reddit.

Product marketing vs product management salary reddit People sometimes think it’s weird when someone’s a Marketing Manager but they don’t “manage” anyone. Regards to knowledge base I took three bootcamps: Product School (4000$), product alliance course (500$) and internal Capital one Product Development Program camp. Like the product team who own Cisco network hardware, or the product manager who owns Whirlpool Washing machine models. Still think a PM should have a firm grasp of Scrum but, if skilled enough, you can work in Scrum for both the design and dev parts of your squad I have an offer for an internship as a product development engineer. But, that's not universal. I wonder what the hardware product managers at companies make. However, a PM is likely to be on a higher base salary. They called me a Marketing Coordinator but I was more like a marketing manager because I touched everything related to marketing from digital to content to events and partnerships. The scope of work for Product Managers and PMMs will also vary by company. 21 votes, 10 comments. Tech Marketing Eng - Help explain to partners and customer how the Cats were Herded and the outcome . It was helpful to walk through the fundamentals of being a product manager and required us to do a group project. To get that role I moved from Sales Engineer (7 years) to Sales Specialist (6 years) to PM. So sales, marketing, product, and engineering working VERY close together in very short iteration loops to gain market insight, adjust the product, test the change in the market, and repeat the loop. The delivery side has much more resemblance with project management but the discovery process is where they key responsibility of the product manager lies: making sure that you're building the right thing that will actually have an impact. I could also advise engineering and the product manager to change the look/behavior of certain functionality but ultimately it was the Product Manager’s decision. The way it's handled can be very different from company to company. Thats bc they are fewer roles and higher asks. Keep that thread: Associate [Marketing Manager] [Marketing Manager] Sr… Hi, I'm relatively new to product management so I apologize if my question is going to come off as incredibly naive. On the other hand, the path of product management caught my eye, where starting as a Product Owner seems to be a viable first step towards advancing in this domain over time. Here's a general overview of what it's like to be a marketing manager, addressing some of your specific questions: Income: Marketing manager salaries can vary significantly based on factors such as location, industry, experience, and the size of the company. I enter the Product game almost "by accident" in 2013. posting with throwaway bc some friends know my name. Digital marketing manager in fintech - £50k-£75k annual salary Senior marketing manager in fintech - £75k-90k annual salary In terms of WLB, comp, and career growth, Product Management seems like a far more appealing proposition. My product managers and I collaborate almost daily. On a quick search for “Marketing Coordinator” on Glassdoor salaries, it gives a range of $42-64k base depending on the company and experience. I know some (maybe all) of the FAANGs have Product Management Office, and levels of Product Managers starting with Associate and going up. Spot on. ) where the product manager would own pages or features within their sales flow. I’m an Enterprise AE. Additionally, it appears that finding a position as a Product Owner may be more straightforward in my case. As a product manager I had a similar wage but I did soon after made the jump to senior PM. I’ve done PM once. PMM] (current org, nearly 6 years). I work to get them down to two-week cycles with the goal being “find a market fit, or pivot, fast and often. I've actually been thinking about this lately. It was about $750 at the time. All Opinion here and job may vary from company to company because the roles an drules are not universal for product management versus technical marketing engineering I’m asking because I’ve seen product managers postings for companies (not tech companies, think retailers, telecom, etc. But when you consider a role figure out whether that role will be performing some of the activities on the grid or just be responsible for making sure God willing we are in good shape through 2025 and I have zero plans on leaving. According to recent data, the national average salary for Product Managers in the United States is $120,000 per year, while Product Marketing Managers earn an average of $130,000 per year. I had some marketing knowledge from 3 other past internships but I learned a bulk of my skills on the fly. becoming senior product managers, Director of Product, CPO, etc. For example, the tech bar for software design for a Sr Technical Program Manager (TPM) is similar to some software engineers. According to one of my Product Manager colleagues - who identifies himself as 'pure' product management - he identifies all activities *outside* of 'requirement gathering, product spec, and engineering interactions' as diluting his product management chops. Now I feel old! I was actually considering moving to a sales engineering role very recently, and then was able to switch to Product Marketing. I hate saying no and being told no constantly for things that make so much strategic sense to do, but people want more details on the business case. Ig for me , it’s not that marketing is my true passion, but more that I want to try out new things early in my career and am looking for a way to break into product Reply reply ChillWatcher98 Apr 27, 2025 · Product Manager compensation in United States at Reddit ranges from $384K per year for IC1 to $451K per year for IC5. I would not recommend product management to anyone. my company hired a bunch of people who never really did pm work. This is also comparable to my reports, no difference between men and women. I applied to an associate product manager role in aerospace and defense as a career pivot, more stability, new and marketable skill and a clear career path. ) Remote, but I'm East Coast USA Edit: my coworker is younger and making $160k in DC, though -- but she's in product marketing. I think software product management is more plentiful, but I don't know about more profitable. When Marty Cagan and Melissa Perri describe the need and use cases for a product ops professional, it is nothing like Program Management (and I'm pretty sure Marty Cagan is violently allergic to the term program management, and even ProductPlan/Melissa Perri article explicitly writes I’m in the UK and it depends a lot on experience and industry. If a full-time Project Manager, no programming, but should know the programming well enough to help determine timelines, allocate resources, and know the pros and cons of architectural choices. In case anyone knows the answer to it. Is this product management, digital marketing, or both? Salary. At the end of the day both a top 10% PM and a top 10% SDE can have a huge impact on the organization so both have plenty of leverage to negotiate higher salaries. Mar 26, 2025 · Product marketing managers make an average of $102,509 per year. That seems pretty accurate. i find that companies that require a mix of domain, pm skills, and technical knowledge still pay very high. UI/UX Designer receives requirements, then designs a delightful experience around it. More competition for fewer openings. I would also say that one is not necessarily more "prestigious" than another. The median yearly compensation in United States package totals $320K. An anonymous survey including industry, rank, YoE, location, internal vs external product, and background (Sales, Marketing, Engineering) Product management is a cross-functional role requiring strategy, technical, and design chops. I would say swe —> product is route that I took. A company doesn’t necessarily need both roles. TL;DR: Product Manager - Herd the Cats . The Marketing Manager manages everything marketing including branding, communications, digital marketing, social media and content… Their job may vary across different industries. Trying to figure that out as well. Marketing Managers handle the WHOLE marketing strategy for the company. I hate the politics. The closer to product you are, the more technical the information and thus the more companies value your input. Sr. The salary is great tbh, even though lower. - Do not post personal Product Manager sets requirements based on macro trends, research, market analysis. Some managers think they want a product manager but really need a product marketing manager or even just a project manager. The average additional pay is $60K per year, which could include cash bonus, stock, commission, profit sharing or tips. Product manager is a potential next step for both roles Sales → customer and application exp Marketing→more direct market exp but less customer (Product manager is generally more equivalent to sales rep level wise ime, but I know even within my industry it can vary greatly) No. Product marketing is a more of a straightforward marketing strategy role. We pay about 30% more in the US than in the UK. The “Most Likely Range” reflects values within the 25th and 75th percentile of all pay data available for this role. Jun 6, 2024 · The average Product Marketing Manager base salary at Reddit is $177K per year. Product Marketing Managers are the product champs, all about ONE product. , was, just like me, walking from very random backgrounds, into Product Management, not because it was their plan but Assuming non technical background (non former developer), I’d go into either Marketing, CSM, Product Marketing, ProductOps, or Program Management. Still no coding, but domain expertise may be relevant, and your users (who you need to understand) may be developers. Project Management = Manages the project, sets deadlines, herds cats, assigns bugs. However, depending on their chosen company and location, some product marketing managers can make over $151,000 annually. Lots of companies just have a "Product Manager" role, without having a PMO or different levels. Related: 11 Jobs for a Product Manager That Pay $70,000 or More per Year. It’s just one data point, but I work with a product marketing manager (although for BS reasons, our company doesn’t allow role title of either product manager or product marketing manager) and his role is not only the outbound communications strategy, but also running tests and building features from the landing page up to sign up. Based on the poll, most people (in the US) can expect to make between 80-150k. I am in the digital marketing space and also in finance/fintech, which usually have higher salaries. Is probably ~50% of the eng total comp for biz ops. . However, it is crucial to note that these figures can vary significantly based on several factors. These use people and organizational skills, strategic thinking, and somewhat comparable pay. My personal growth in Product Management has exploded in one year, can't wait to see what two more add to the table. I've encountered many senior, directors, and VPs that transitioned from consultant to product marketing manager to PM or directly into PMing and they've all happy to have switched. Role 2: Technical Product Manager with very short commute. PM > Sr. 5 years total experience Microsoft is one where the program managers in Engineering have historically had more influence even control over product roadmaps than people with actual product management or marketing titles. I was just wondering what people do after becoming a Product Manager besides working your way up the ladder in the product field (eg. It doesn’t help that product roles has been marketed as sexier than it actually is, which means many MBA graduates also want to get into Product instead of the traditional Consulting, Banking, and Finance route. 14 votes, 26 comments. Some people… What are your thoughts on trying to transition from a Brand Manager (CPG) to Product Marketing Manager (tech)? Me: 8 years in CPG, currently working at a medium sized organic food company ($50mm-$75MM) as Brand Manager of New Product Development. Most APM (entry product) are pretty gate kept to top schools and diversity initiatives. If forced for the suggestion, pragmatic marketing is a good start, but it is limited to just the product strategy level and not the other things that are required to survive as a PM. I am tilted towards the same decision as well. Does being a product development engineer intern lead in to being a product manager? To me it seems to be a mix of product management but also requiring usage of technical skills. g you’re managing the product, managing the people is maybe only 20% of that) Reply reply I always felt that CPG Brand Management and Tech Product Marketing were the two sweetest spots outside of some strategy LDP for a company like Corning. Content Marketing Manager $135,000 (I think? North of $130k, anyway. Two people both with the title of "Product Manager" can be more akin to the difference between a "Junior Software Developer" and a "Senior Software Developer" or even engineering manager. View the base salary, stock, and bonus breakdowns for Reddit's total compensation packages. What I do is a little more like: Product Manager & Product Designer research a new feature in tandem. I hate product management. My boss is very experienced and is an excellent teacher/manager. When I did PMM, I was customizing the look of the app to make it look appealing to customers in product demos. Thanks for the insight. At a basic level, Product management starts and ends with understanding business objectives and day-to-day mapping efforts into those business outcomes. I'm a little bit shocked by the number of comments here that suggest Product Ops is like Program Management. UK-based PM here. a lot of companies rebranded project magement, tpm, program management, and product marketing as product roles. Supply chain is part of biz ops at my company. Does anyone have thoughts on going into a Supply Chain role post MBA vs PM or BizOps? Salary progression, career progression, etc. I work at a large MNC, and that’s about right for us: it is a role that requires 8+ years of experience and is responsible for a brand. This is b/c 80% of a PM's success & failure depends on adopting the norms of the people in adjacent silos. I am not sure if Product Management is paid more or less than Game Design jobs in general. To me it depends on the angle, the product management job consists of discovery & delivery. Agreed that a more detailed analysis would be great. My other internship offers / current interviews are for more traditional engineering roles. true. Google was my best friend. If you interview, would say to ask a lot of questions to understand the role, work expected, team(is it new or established), engineering team supporting you, designer, previous person in role, stakeholders, plus the product. I worked as an engineering project manager and I didn't have any exposure to marketing, UX, other functions and was preoccupied with collaborating with other engineering teams to fix issues and get the quarterly software releases to customers. Just FYI - my roles have been [QA Engineer > QA Lead > QA Manager > TME] (10 years at large outsourcing company) [PM > Sr. Money comes with experience in any field you decide to go into. It isn’t odd for a marketing manager or a financial advisor to make a 100k+ salary. The money was less than half of my base salary in pharma and frankly I didn’t think I would be the best person for the role after discussing the position with the manager. They are 2 different roles and in a company when there are 2, the Brand Manager will report to the Marketing Manager. It seems like a lot of people go for product management jobs and overlook product marketing manager positions. Product Manager is my passion. PM courses are great in theory, but don't hold water in the vast majority of orgs. Engineer builds it. Now for me it is: Amsterdam, the Netherlands High CoL Private pre-IPO scale up in software Group Product Manager 4 years as a PM, 4. g. If you have the personality and skills, go into sales. ) Plus for every Product role there are multiple engineering roles out there. PM makes similar base salary but a boat load (think 80k vs 20k) more annually in stock. 4-time tech PM here. ” US High CoL Public company Product manager 3 years product experience, +2 years in digital marketing and account management $154k base, 15% bonus, RSUs Woman in product! 💃🏻 Reply reply Also, maybe controversial opinion here, but product manager is not that much of a management position (e. The main difference between what I've observed (so all anecdotal, no hard data in my hands) in 2013–2018 and 2018–2023 is that every PM I met at conferences, meetups, on client/partner side, etc. com puts average salary for a product manager in SF between $94,000 to $125,300 https: - All reddit-wide rules apply here. Imo, the title is: [Marketing Manager] rather than Marketing [Manager] if that makes sense. Product Marketing Manager is a pretty general title that can mean different things at different companies. Associate Product Marketing Manager -> Product Marketing Manager -> Senior Product Marketing Manager -> Group Product Marketing Manager (Roles post-MBA might skip out on Associate PMM) Just to add to this, I’d love to know how easy it is to switch from tech PMM pre-MBA to tech PM post-MBA. I've worked as a project manager for 2 years within the automotive sector and I concur with the responses. If you have a technical background, want to work on technical products (e. Product Managers are generally salaried, and may have a company commission scheme of X% , only achieved if company hits targets. Period! Marketing Manager: $80k Marketing Manager (Promotion): $90k Head of Growth (New Company): $120k Head of Digital (New Company): $150k Product Manager (New Company): $120k Head of Marketing (New Company): $180k You can have a PgM working with even a hardware engineering team, or a technical program manager or technical product manager on a billing product - because the hardware team might just need non-technical project support (coordinating suppliers or something), while the billing product might be the most technically complex thing at the company. MCOL area (north DFW); 30F; degree in math with minors in web development and professional writing TPM can be technical product manager (Amazon and other non-tech/retail companies have roles like this), which is generally for a backend technical service (think AWS services). Please major in something you genuinely enjoy and don’t waste your time. I hate constantly arguing with other teams about boundaries. Fire TV), and want to be a product manager, you want to apply for a Product Manager Technical (PMT) role. we are paying dearly for that mistake. Posted by u/Fearless_Strategy_13 - 13 votes and 46 comments That being said, I encourage you to look up market rate salaries for your area of Glassdoor! You can look up the title you want and it’ll give you a range. Yes, all the examples you used of things you don't like sound like Technical Product Manager or (Agile) Product Owner tasks, where you are more Scrum/delivery focussed than discovery focussed. Actually, I remember the Corning recruiters pitching the fact that when you account how little they work and how cheap Corning, NY is compared to NYC, their equivalent hourly pay was like 2-3x Being in sales for 15 years now, the hype of tech sales 2020-21 was so corny to watch. Before that a project manager. I took a product management course through the Stanford Extension and found it valuable. In larger cities or more competitive industries, salaries may be higher. Base salary is a few thousand dollars more than role 1, but there is a bi-annual bonus that is 20% of base salary and would push me over six-figures and be about $20k more than role 1. bguymg irpems axiwub cggn odyh gsok zypug bztpgqsm wofq vobn bkyr lspdf scv idff tvskj